Builder

Meta is expanding its 13+ content settings globally to all teen users as the company continues to add more options to help parents manage their kids’ experience in its apps. Ideally, this move will also help Meta avoid further restrictions regarding teen social media usage. Meta announced what it previously called its PG-13…

Meta Platforms is asking a federal appellate court to throw out a class-action complaint by consumers who lost money after responding to fake Facebook ads created by third parties. The company argues in papers filed Thursday with the 9th Circuit Court of Appeals that Facebook’s terms of service inform users in…

Instagram is expanding its in-stream teleprompter tool from Edits to the main Instagram app, which will give creators another way to manage their script in-stream. Instagram Chief Adam Mosseri announced the update on his Instagram Channel. As per Mosseri: “We brought the teleprompter feature from Edits into the main Instagram camera.…

Mark Ritson says Peloton has died not once but twice. He offers marketers a brutal lesson: sales can build scale, but only habit-building can sustain a brand. In 2026, Peloton is functionally dead as a brand. Or at least, it’s a zombie. From a high of $167 in January 2021,…

As development costs for artificial intelligence projects continue to rise, more AI projects are reassessing their monetization plans and examining how to balance the books on the back of the trillions being sunk into AI infrastructure. At the same time, consumer sentiment around AI is declining as more AI options…

Google is asking a federal appellate court to reverse a trial judge’s finding that the company unlawfully monopolized search by arranging to serve as the default search engine on browsers operated by Apple and Mozilla, as well as on Android devices. Google “prevailed in the marketplace fair and square,” the…

Instagram Chief Adam Mosseri shared new tips on how to utilize Instagram’s content performance insights, as well as which data points are relevant to different types of engagement and usage. Mosseri regularly shares notes and tips on his personal Instagram page as a means to maintain connection with IG creators and provide insight into…

As fan excitement builds in advance of the coming FIFA Games, it makes sense that so many brands have piled on to the pitch. But new research from Gartner finds the games are a crucible for all sports sponsorship, with 84% of CMOs struggling to prove ROI or quantify their…

YouTube has added a new Unique Reach metric for creators, which will provide another way for creators to demonstrate the value of their audience to potential brand partners. The new measurement is designed to better reflect expanded audience exposure, particularly for CTV viewing, which often has more than one viewer. As…

As fan excitement builds in advance of the coming FIFA Games, it makes sense that so many brands have piled on to the pitch. But new research from Gartner finds the games are a crucible for all sports sponsorship, with 84% of CMOs struggling to prove ROI or quantify their…