John Circle Associates

13 Aug 26

TikTok Adds Channel Sales Experts To Marketing Partners Program

TikTok has introduced a new Channel Sales Partner category within its Marketing Partners Program, providing small and medium-sized businesses (SMBs) with easier access to certified experts who can help improve advertising performance on the platform. The expansion reflects TikTok’s continued investment in helping businesses of all sizes maximise the value…

12 Aug 26

TikTok launches updated integration for Wix users

TikTok has introduced an enhanced integration with the Wix website platform, making it easier for businesses to connect their websites with TikTok for Business. The update simplifies advertising setup, improves campaign tracking and gives businesses more powerful tools to optimise their marketing performance. Available through the Wix App Market, the…

11 Aug 26

Meta still has widest social media reach

Meta remains the world’s largest social media company, with Facebook, Instagram and WhatsApp each attracting more than 3 billion monthly users. The latest platform statistics highlight Meta’s continued dominance while also revealing steady growth across competitors such as YouTube, TikTok, Threads and Pinterest. For businesses and digital marketers, these trends…

10 Aug 26

YouTube expands shopping affiliate program to the UK

YouTube has officially expanded its Shopping Affiliate Program to the United Kingdom, giving eligible creators new opportunities to generate income by recommending products directly within their content. The latest expansion is another major step in YouTube’s strategy to combine content creation with online shopping, allowing creators to earn commission from…

03 Aug 26

YouTube partners with science content creator Mark Rober

YouTube has announced a new educational partnership with renowned science creator and former NASA engineer Mark Rober, launching an initiative designed to make science learning more engaging for students through interactive experiments and video-based lessons. The programme, called Class CrunchLabs, aims to inspire young learners by combining hands-on activities with…

29 Jul 26

7 tips for marketing on YouTube

YouTube has evolved far beyond a video-sharing website. Today, it is one of the world’s most powerful digital marketing platforms, reaching billions of viewers across every age group and interest. With the continued growth of influencer marketing, YouTube Shorts and connected TV viewing, businesses now have more opportunities than ever…

27 Jul 26

YouTube Simplifies Mobile Video Management and Upload Process for Creators

YouTube is introducing a series of interface improvements aimed at making content management faster and more intuitive for creators using the mobile app. The latest updates focus on simplifying video organisation and reducing the complexity of the upload process, particularly for creators publishing YouTube Shorts. The changes are part of…

15 Jul 26

YouTube Expands Supervised Child Accounts to More Countries

YouTube has broadened the availability of its supervised child account features, extending parental controls to users across the Middle East, North Africa (MENA) and Türkiye. The expansion forms part of YouTube’s ongoing efforts to create a safer online environment for younger audiences while giving parents greater control over their children’s…

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