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This could help Meta boost its Meta Verified subscriber count. Instagram is now allowing some Meta Verified subscribers to add links to their post captions, which has long been one of the most requested feature updates in the app. It’s also one that Instagram has long resisted. Over the years,…

Meta added some new scam prevention features to Facebook, WhatsApp and Messenger. The company also announced the results of its most recent large-scale scam detection operation, in collaboration with law enforcement groups, which led to the arrest of 21 people. First, Meta added new warnings on Facebook that will let…

Users who have noticed a dip in their social media performance metrics over the past year are not imagining things. Social media management platform Buffer published a report last week that examined social media engagement rates across Buffer’s 191,000+ monthly users, incorporating tens of millions of posts sent via Buffer’s social media posting…

MADRID, Spain — Metricool, a global social media management platform, today unveiled its 2026 Social Media Study, analyzing real activity from 1,059,949 social media accounts and 39,762,999 posts across ten major platforms, including Instagram, TikTok, YouTube, X (formerly Twitter), LinkedIn, Facebook, Pinterest, Bluesky, Threads and Google Business Profile.Metricool’s largest study…

Two new studies have identified LinkedIn as a top source for answers across various artificial intelligence chatbots, which points to the professional social network as a key source for AI tools, and brand mentions in AI responses. The first report comes from SEMRush, which conducted an analysis of 325,000 unique…